Downtown Salisbury's Masterplan

Adopted by Downtown Salisbury, Inc.and the City of Salisbury in 2010, theDowntown Salisbury Master Plan is a blueprint that is based on over 250 years of rich community heritage but reaches forward to embrace the future. Seven dynamic goals with implementable strategies define this plan. Modeled after the 2001 plan which painted a vision that resulted in over $51 million in investment, the 2010 plan promises to help Salisbury retain that rich heritage and build a lively, sustainable community and become the kind of city where citizens are proud to live and visitors long to call home. Representing the collective wisdom and foresight of hundreds of residents, the 2010 plan will shape the future of Downtown Salisbury for many years to come.

Master Plan Map (PDF - 4.6 MB)

Master Plan Details (PDF - 4.8 MB)

Downtown Salisbury, Inc. New Business Information Packet (PDF -  3.6 MB)

About Downtown Salisbury Inc.

  • Formed in 1980 and incorporated as a 501(c) 3 non-profit in 1983, Downtown Salisbury, Inc. (DSI) is one of North Carolina’s most successful downtown redevelopment corporations. DSI is governed by a 19 member Board of Directors.
  • Named a “Main Street City” in 1980, DSI follows the “Main Street Approach” to downtown redevelopment, an approach which marries historic preservation and economic development using four key areas: Organization, Promotion, Design, and Economic Restructuring
    • The mission of DSI is as follows:
    • “Downtown Salisbury, Inc. will promote, enhance and manage the development of the central business district in a manner which will make the district the economic, governmental, social and cultural center of Rowan County. We will address the needs of impacting neighborhoods and businesses within and adjacent to the Municipal Service District. We will accomplish the above by promoting activity in economic restructuring, design, promotions, and building partnerships.”

Downtown Salisbury, Inc.

Board of Directors



Mark Lewis


Fidelity Bank


Vice President

Mike Fuller


Innes Street Drug



Greg Anderson


Salisbury Post



John Ketner


Rowan Investment Corporation


City Staff

Janet Gapen


City of Salisbury


HSF Director

 Brian Davis


Historic Salisbury Foundation


City Council

Brian Miller




EDC Director

Robert Van Geons




Chamber Director

Elaine Spalding


Rowan County Chamber of Commerce


CVB Director

James Meacham


Rowan County Convention & Visitors Bureau



Eric Phillips


Skinney Wheels Bike Shop



Judy Howard


Uncle Buck's



Tim Proper


F&M Bank



Joe Morris


LandTrust for Central NC



Rick Parker


Novant Health Rowan Medical Center



Shawn Campion


Integro Technologies



Rhodes Woolly


St. John's Lutheran Church



Pam Hylton Coffield


The Stichin' Post